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Author: <span>Jennifer Ross</span>

HeartBeet Farms CSA Week 4

White Bean Chard Soup

August 9, 2017 Jennifer Ross

In Week 4, we focused on Swiss chard!  Before I began volunteering at Hobbs Farm, I never heard of Swiss Chard.…

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Posted in: Recipes Filed under: swiss chard, white bean chard soup

Cabbage Soup by Healthy Living Networking

August 8, 2017 Jennifer Ross

In week 6 of our 2017 CSA, we included a cabbage soup.  This soup was met with rave reviews and…

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Posted in: Recipes Filed under: cabbage soup

Beet Pie

Jennifer Ross

One of the volunteers in the Education Garden brought us a beet pie that she made from the greens of…

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Posted in: Recipes Filed under: beet greens pie

Experiencing New Tastes

July 9, 2017 Jennifer Ross

The HeartBeet Farms CSA is well underway with a diversity of nutritious vegetables, soups and sauces!  Our CSA is designed…

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Posted in: CSA Filed under: cabbage, community supported agriculture, CSA, HeartBeet Farms, kale, organically grown, swiss chard

Debut of HeartBeet Farms Mobile Farm Stand at Smith Haven Mall

June 24, 2017 Jennifer Ross

The HeartBeet Farms Mobile Farm Stand made its debut appearance at Smith Haven Mall, Lake Grove on Friday, June 23,…

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Posted in: Mobile Farm Stand Filed under: HeartBeet Farms, mobie farm stand, organic farm stand, Simon Mall, smith haven mall
Red Romaine HeartBeet Farms

Weekly Box of Local Seasonal Vegetables Plus Instant Meal

June 7, 2017 Jennifer Ross

So why should you buy into a CSA – or a weekly box of local seasonal vegetables that includes an…

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Posted in: Sustainable Farming Filed under: box of vegetables, box of veggies, community supported agriculture, CSA, farm membership, Organically grown produce, weekly box of vegetables
Sweet Watermelons from Alfred Hobbs

He Grew Long Island’s Sweetest Watermelons

May 24, 2017 Jennifer Ross

For the 7+ years I have been volunteering at Bethel Hobbs Community Farm (the non profit farm and property that…

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Posted in: Sustainable Farming Filed under: Alfred Hobbs, Ann Pellegrino, Herman Walker, Hobbs Farm, sweet watermelon, watermelon
EcoGastronomy Major Taylor Zupo

EcoGastronomy College Intern Joins HeartBeet Farms

May 21, 2017 Jennifer Ross

We were so excited to welcome our new college intern to the HeartBeet Farms team on Sunday!  Taylor Zupo was…

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Posted in: Sustainable Farming Filed under: ecogastronomy, farm, farm intern, farming, organic farming, Sustainable Farm
Original Heart and Beet on Napkin

Heart & Beet Were Born on a Napkin

May 1, 2017 Jennifer Ross

In 2010, I contemplated opening up a healthy, organic cafe that focused on educating and feeding families and kids healthy…

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Posted in: Uncategorized Filed under: Beet, Heart, Heart and Beet, HeartBeet, HeartBeet Cafe, HeartBeet cartoons, HeartBeet comics, HeartBeet Farms
Organic Toscano Kale

Will our Dinosaur Kale Stand Up to Its Name this Year?

Jennifer Ross

All of the spring HeartBeet Farms kale is planted in the ground! We planted 2 types of kale this year.…

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Posted in: Sustainable Farming Filed under: dinosaur kale, lacinato kale, toscano kale

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HeartBeet Farms

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Recent Posts

  • More Than a Farm: A Community-Driven Model of Agriculture
  • The Hardest Part of Agritourism Isn’t the Idea—It’s the Execution
  • Agritourism Isn’t a Trend—It’s a Strategy: A Global Perspective from New Zealand
  • From Soil to Soul: How a Tuscan Vineyard is Redefining Organic Farming
  • Farm Journal Part 1: Stepping Into the Unknown—My Return to Agriculture
  • Glitter Boots to Grassroots: Janice Wright on Farm Marketing That Works
  • Agritourism in 2026: Global Trends, Local Impact & What’s Next

heartbeetfarms

The Agri-Tourist Podcast, my journey back to agriculture! Join me to learn from agritourism farmers & entrepreneurs & help me build my farm strategy!

Some quick snapshots from my new morning walks and Some quick snapshots from my new morning walks and the farm…
Over the past few months on The Agri-Tourist Podca Over the past few months on The Agri-Tourist Podcast, we’ve talked a lot about what it means to connect people to agriculture—but this conversation really brings that idea to life. In this episode, I sit down with Carol Collord and Haley Goulet of Medway Community Farm, a MA farm that is doing so much more than growing food. They’ve created something that sits right at the intersection of education, food access, and community—and it’s all rooted in a very intentional mission.

What stood out to me in this conversation is how integrated everything is. From their school programming—where students are planting, growing, and harvesting—to their CSA models, farm stand, and food access programs, nothing is happening in isolation. It’s all connected. And that’s not easy to do. It takes coordination, vision, and a deep understanding of the role a farm can play in a community.

As you listen, I invite you to think about what a “community farm” really means. Because this isn’t just about produce—it’s about creating access, building relationships, and giving people a tangible connection to their food. And when you start to look at it through that lens, you begin to see just how impactful a farm like this can be.

Visit the link in our bio to listen to the full Agri-Tourist Podcast Episode 97 with Carol and Haley from Medway Community Farm. 

#communityfarm #communityfarming #farming #farm #farmpodcast
One of my new friends at the farm….💚 One of my new friends at the farm….💚
This conversation brings us back to New Zealand an This conversation brings us back to New Zealand and to a much bigger, global perspective of agritourism. In episode 95, I reconnect with Marijke Dunselman of Agritourism New Zealand, who many of you may remember from Episode 14. This is very much a catch-up conversation—an opportunity to revisit her work, see how things have evolved, and hear what’s happening now both in New Zealand and across the broader agritourism landscape.

What I appreciate about this conversation is how real it is about what it actually takes to build agritourism into something meaningful. This isn’t just about adding a farm stay or listing something on Airbnb—it’s about building a business, understanding your customer, pricing your experience, and navigating everything from marketing to health and safety. Marijke shares what she’s seeing on the ground, what farmers are asking for, and where the real opportunities—and challenges—exist today.

As you listen, I invite you to think about agritourism a little differently—not just as an experience, but as a strategy. A way for farms to diversify, stay viable, and create something that connects people back to the land in a very real way. Because at the end of the day, that connection—that understanding—is what continues to drive this industry forward.

Visit the link in the bio to listen to the Agri-Tourist Podcast with Marijke. 

#Agritourism #farming #newzealand #farming #agritourist
Episode 9 of Yakety Yak....my last in person episo Episode 9 of Yakety Yak....my last in person episode before moving up to MA!  It’s holiday time...I love the fact that Marisa’s mom discovered sushi and plum wine in her 80’s, Mike is connecting with his inner Ryan Gosling in space,  and I am embarrassing the heck out of my daughter Abby drumming in Asheville NC!  Click on the link in the bio to enjoy this month’s podcast! 

#podcast #poscasting
Today’s conversation takes us to the heart of Tusc Today’s conversation takes us to the heart of Tuscany, where history, agriculture, and innovation all intersect in the most beautiful and meaningful way. I’m joined by Cesare Majnoni of Fattoria Majnoni Guicciardini, a family estate rooted in generations of farming tradition, yet deeply focused on the future of how we grow and experience food. Sitting between Florence and Siena, with views of San Gimignano, this is a place where you can literally feel the layers of history beneath your feet—and in the soil itself.

In this episode, we go beyond wine and olive oil to talk about what’s really happening in agriculture today. Cesare shares his family’s journey from conventional farming to organic and regenerative practices, and what that transition actually looks like—the risks, the setbacks, and ultimately, the rewards. We dig into the importance of soil health, the unintended consequences of modern farming, and why what’s happening underground is just as important as what ends up on your plate or in your glass.

We also explore the role of agritourism in reconnecting people to their food, their farmers, and the land itself. This is a conversation about slowing down, asking better questions, and understanding the true story behind what we consume. It’s thoughtful, it’s eye-opening, and it might just change the way you think about farming, food, and the choices you make every day.

Click on the link in the bio to listen to the full Agri-Tourist podcast episode with Cesare. 

#italy #tuscany #organicvineyard #organicwine #agritourism
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